Go Smarter

Encouraging behaviour change in everyday travel to schools, businesses and residential areas.

North Tyneside Council’s Sustainable Transport team has responsibility for encouraging behaviour change in everyday travel to schools, businesses and residential areas. Activity includes providing and promoting realistic sustainable travel opportunities for all.

The team aims to reduce single-occupancy car use, and the Go Smarter project concentrates particularly on keeping cars away from the school gates, meaning safer routes to school and healthier lives for pupils, families, and residents. As well as aiming to change travel behaviour, it can involve physical changes to streets near schools to encourage more sustainable travel.

The benefits of the scheme include:

  • Safer journeys to school
  • Fewer cars at the school gates
  • Improved mental and physical health
  • Cleaner air near school
  • Help to address climate change

Following completion of an annual travel survey, schools are eligible for engagement with the programme.

The team provide several services, including:

  • Assemblies and class sessions
  • Road safety awareness
  • Car-free days
  • ‘Park and Stride’ schemes
  • Assessment of routes to school
  • School Council or Eco-Team sessions
  • School travel maps
  • Anti-idling promotion

For more information about the scheme, please email gosmarter@northtyneside.gov.uk or follow us on twitter @GoSmarterNT.

Self delivery tool kit

Introduction

Please consider running any of the activities listed here for your school. 

For any advice, please contact gosmarter@northtyneside.gov.uk For any activity, or just to inform people on active travel, road safety, air pollution etc., consider telling everyone by: 

  • Writing a newsletter article
  • Using Facebook / X / School App
  • School assembly
  • Speaking to school council

Park and stride

When parents need to bring the car on the school run, encourage them to park away from school and walk the last part of the journey.

  • Write a newsletter article to tell parents
  • Send them a map of surrounding streets

Perhaps there is a particular location where parents can park the car and then walk to the school. 

  • Look for a place between 5 to 10-minutes’ walk from school, for example a pub or supermarket car park.
  • Ask the owners for permission for your school parents to use at drop off and pick up.
  • Possibly design a ‘permit’ for parents to show in their car window

Travel plans

Provide parents, staff and visitors with a mini–travel plan in order to highlight: 

  • Walking routes
  • Cycling routes
  • Bus services
  • Metro travel 

Contact the Go Smarter team for a document for your school.

School maps

Provide a map of the school and its surrounding streets, highlighting 5 and 10-minute walking zones.

The Go Smarter team can create a map for you if you would like to request one from: gosmarter@northtyneside.gov.uk

Car free day

Encourage parents to leave the car at home for a day. 

  • Choose a suitable date.
  • Encourage all parents to either leave the car at home on that day, or at least park away from school and walk the last part.
  • If possible, suggest a place that they can ‘park and stride’. If this place belongs to someone – a pub or a shop for example; always ask permission.
  • Survey pupils as they arrive on the day to find out how they travelled.
  • Perhaps have a competition to see which class had the most active travellers

Walk to school week

Encourage pupils to walk to school for a week. 

  • Choose a suitable week.
  • Encourage all parents and children to travel as actively as possible for the week.
  • If possible, suggest a place that they can ‘park and stride’. If this place belongs to someone – pub, shop, for example; always ask permission.
  • Ask all pupils to ‘sign in’ all week, explaining how they travelled.
  • Give an award to the class with the most active travel recorded.

Bling your bike

Encourage pupils to cycle to school while decorating their bikes. 

  • Choose a suitable date.
  • Encourage all children to cycle all or some of the way to school that day.
  • If possible, suggest a place that they can ‘park and stride’. If this place belongs to someone – pub, shop, for example; always ask permission.
  • Hold a competition for the person with the best decorated bike.
  • Think about including walkers with decorated shoes.
  • Make sure all cyclists know where in school to put their bikes.

Active travellers breakfast

Encourage pupils to travel actively by rewarding them with breakfast. 

  • Check if the school could provide a drink and small breakfast for each child taking part.
  • Choose a suitable date.
  • Encourage all children to travel actively and arrive early that day.
  • If possible, suggest a place that they can ‘park and stride’. If this place belongs to someone – pub, shop, for example; always ask permission.
  • Provide an area where children can sit and eat.

Parking / idling pledge

Request parents to turn off engines while stationary, and park safely 

  • Decide all the things you would like parents in cars to do each day. This could include parking away from the gates, not leaving engines running, reducing speed, not parking on paths.
  • Create a document including all of your ideas, make posters and write a newsletter article.
  • The team can provide electronic versions of the poster shown right, or work with your School Council to put up stickers on lamp posts.

Promote school keep clears

Promote the importance of not stopping or parking on the School Keep Clear yellow zig zags. 

Discuss:

  • what School Keep Clear markings mean
    Keep clear during the times shown
    No stopping or waiting
  • the reason for them
    Make it less dangerous for children to cross the road near school
    Allow drivers to see children
  • what would the punishment be for stopping there? 
    Penalty charge notice from Civil Enforcement Officer (traffic warden) or camera car 

Hold a competition to design the best poster 

Create a social media campaign or newsletter

Eco schools

Get rewarded for your work on environmental projects 

Activity with Go Smarter can help you complete the Transport section

Useful links

Bikeability 

cycling@northtyneside.gov.uk 

Pedestrian training 

Lynn.O’Sullivan@northtyneside.gov.uk 

Go Smarter bike maintenance videos 

https://bit.ly/2EyV8Ag 

Cycling and walking maps 

https://gosmartergoactive.co.uk/wpcontent/uploads/2021/07/north-tyneside-20k-map.pdf

Nexus Live Travel Maps

https://livemap.nexus.org.uk/#/liveDepartures 

North Tyneside Council Cycle to Work scheme 

https://www.vivupbenefits.co.uk/ 

Active North Tyneside 

https://www.activenorthtyneside.org.uk/